Comments on: The 7 Deadly Marketing Sins of 2009 https://smallbusinessmarketingconsultant.com/the-7-deadly-marketing-sins-of-2009/ small business marketing consultant Thu, 07 Jan 2010 13:38:34 +0000 hourly 1 https://wordpress.org/?v=6.8.3 By: hamilton https://smallbusinessmarketingconsultant.com/the-7-deadly-marketing-sins-of-2009/comment-page-1/#comment-329 Thu, 07 Jan 2010 13:38:34 +0000 https://smallbusinessmarketingconsultant.com/?p=2151#comment-329 In reply to Keven.

You can create a Fan Page for your company:

http://www.facebook.com/advertising/?pages

]]> By: hamilton https://smallbusinessmarketingconsultant.com/the-7-deadly-marketing-sins-of-2009/comment-page-1/#comment-327 Tue, 05 Jan 2010 20:08:03 +0000 https://smallbusinessmarketingconsultant.com/?p=2151#comment-327 In reply to Jim Norman, CPA Consulting.

You’re welcome Jim. Glad the site is performing for you and I look forward to following your work with Cisco. I heard a prediction today: we’ll all have home telepresence by the end of this decade.

]]> By: Jim Norman, CPA Consulting https://smallbusinessmarketingconsultant.com/the-7-deadly-marketing-sins-of-2009/comment-page-1/#comment-325 Tue, 05 Jan 2010 17:25:53 +0000 https://smallbusinessmarketingconsultant.com/?p=2151#comment-325 Hamilton, Thanks for the reminders in the Seven Deadly Sins. The interview/ introduction was great to watch. I can never thank you enough for what you have done and what you are doing for Norman & Company, Ltd. Last week I got the ultimate compliment in a rave about my web site that you did for me from a top financier I’m trying to introduce to one of my clients. I get compliments all the time….it seems people percieve that something important is going on. And this year is the most important ever!! P.S. I got a new Cisco Flip Camera from my family for Christmas which will help us “Change the World with Cisco Telepresence and StoryBoarding by 2015.” You’re great help. Thank you.

]]> By: Keven https://smallbusinessmarketingconsultant.com/the-7-deadly-marketing-sins-of-2009/comment-page-1/#comment-324 Tue, 05 Jan 2010 15:34:03 +0000 https://smallbusinessmarketingconsultant.com/?p=2151#comment-324 How can i get a face book account for my Company? i have one personally but i think i can only have one per email address. is this not true? how do others do it. What other sites are good besides face book? my Kids do Myspace but it seems like kids play.

]]> By: hamilton https://smallbusinessmarketingconsultant.com/the-7-deadly-marketing-sins-of-2009/comment-page-1/#comment-316 Tue, 05 Jan 2010 00:13:21 +0000 https://smallbusinessmarketingconsultant.com/?p=2151#comment-316 Outstanding, Mike. On three levels: focusing on current customers is important and it’s not on my list; the level of commitment you prescribe (a healthy chunk of a budget) means a company has to be serious about it; and making it personal. Thank you!

Good, good stuff.

]]> By: Mike Guggenbickler https://smallbusinessmarketingconsultant.com/the-7-deadly-marketing-sins-of-2009/comment-page-1/#comment-315 Mon, 04 Jan 2010 23:34:43 +0000 https://smallbusinessmarketingconsultant.com/?p=2151#comment-315 Bonus Sin #9 …. Focusing ONLY on attracting NEW business
When times get tough, the tendency is to do everything possible to attract new clients by focusing most all marketing/advertising $$$ and efforts in that direction. The businesses that tend to sustain and even grow thru tough times are those that have built strong client relationships thru a focused Client Relationship Marketing effort. 30% – 40% of a marketing budget/effort should be directed toward current clients with a focus on personal not promotional.

]]> By: hamilton https://smallbusinessmarketingconsultant.com/the-7-deadly-marketing-sins-of-2009/comment-page-1/#comment-314 Mon, 04 Jan 2010 19:19:36 +0000 https://smallbusinessmarketingconsultant.com/?p=2151#comment-314 In reply to Wayne.

I agree. As a huge wireless headset fan for probably 10 years, it is absolutely a necessity. I couldn’t live without mine. Glad the post gave you a nudge! BTW, for anybody who’s interested, I use the Plantronics WO 200 Savi wireless headset, and Wayne’s company is the only place to buy it from.

]]> By: Wayne https://smallbusinessmarketingconsultant.com/the-7-deadly-marketing-sins-of-2009/comment-page-1/#comment-312 Mon, 04 Jan 2010 18:42:16 +0000 https://smallbusinessmarketingconsultant.com/?p=2151#comment-312 Thanks for making me re-think why people buy our products in this changed economy. Customers use to buy wireless headsets because it was a luxury. Now with staffs trying to cover down sized departments, they have become a necessity. We need to target that change. Thanks again!

]]> By: hamilton https://smallbusinessmarketingconsultant.com/the-7-deadly-marketing-sins-of-2009/comment-page-1/#comment-309 Sat, 02 Jan 2010 13:54:15 +0000 https://smallbusinessmarketingconsultant.com/?p=2151#comment-309 In reply to Alan.

I actually thought twice about including the “sin” of not being brave. It can sound strange talking about bravery in many contexts. But it is an issue. Many equate being brave with doing extreme things — betting the company, for example. More often, I see the opposite, fear, stifling action. This is a tough one. Doing what brings fear is always tough, even if it’s moving forward when others are not. But again, the point is being fearful and doing nothing brings the consequence you are trying to avoid more often than being courageous and taking action; even the wrong action. Thanks Alan, and be brave!

]]> By: Alan https://smallbusinessmarketingconsultant.com/the-7-deadly-marketing-sins-of-2009/comment-page-1/#comment-307 Fri, 01 Jan 2010 17:30:06 +0000 https://smallbusinessmarketingconsultant.com/?p=2151#comment-307 Great stuff, especially the part about being brave. Sometimes I wonder if I’m a little too intrepid for my own good, especially in situations where I feel as though I may not have the experience to do what I’m diving into, but most of time things seem to work out once I go forward with my decisions.

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