by hamilton | Effective Marketing |
Here’s the quandary. . . We always chase the next big thing. That new way our customers and prospects consume information. Yesterday we focused on email and websites. Today it’s Twitter and the rest of the social media sphere. That’s fine. We...
by hamilton | Effective Marketing |
I enjoy asking people what their number one piece of advice is for their area of specialty. I always touch a spark in the person I ask and I ALWAYS get invaluable advice. Q- What’s the one thing you’ve learned being a supermarket butcher a smart customer...
by hamilton | Effective Marketing |
I watched Eric Schmidt, CEO of Google, on Charlie Rose last week and can’t get the interview out of my head. Since Google by almost any measure is the most important technology company on the planet right now. Watch the interview: On Hulu if you...
by hamilton | Effective Marketing |
Of course you aren’t lazy. Up early, hard-working, all that. Right? But what about your marketing? Lazy message, lazy execution, lazy follow-up? Lazy Message Buzz words are lazy. It’s a lot easier to throw down some of them than accurately and...
by hamilton | Effective Marketing |
Getting clear on just a few things will make your search for marketing answers go faster and turn out better. What’s Wrong? Think about ALL the pieces of your marketing when you ask this question because it’s easy to miss the real problem. “Website...