by hamilton | Advertising, Blog, Ethics in Marketing, Pathetic Marketing |
(Update on 6-28-09 — Today Billy Mays was found dead in his Florida home. My thoughts and prayers go out to his family and friends.) You know, the guy on TV who yells at you as he sells those amazing products that are NOT AVAILABLE IN STORES! It started with...
by hamilton | Pathetic Marketing |
This, my friends, is copy that makes the head hurt: “(Company name withheld) is the premier Lean consulting company that assures a robust and sustainable implementation strategy for global corporations. (Company name withheld) accomplishes sustainable...
by hamilton | Advertising, Blog, Search Engine Marketing |
I just jumped through all the hoops to earn my Qualified Google AdWords Professional status (thank you very much!). Doing so deepened my knowledge AND my appreciation for the differences between search marketing and traditional advertising. Search marketing beats...
by hamilton | Effective Marketing |
One of the posters that struck me from an amazing collection of World War II patriotic posters at Northwestern University. Asking everyone not fighting to do their part to win. From cutting back on what you do and consume, to saving everything you can. And growing...
by hamilton | Blog, Marketing Ideas, Recession-Proof Marketing |
Patient: Doctor, it hurts when I do this. Doctor: So stop doing that. Small business owner: How do I attract new customers in today’s economy? Small business marketing consultant: Sell what people are buying. While the doctor’s advice falls a bit short,...