by hamilton | Effective Marketing |
Two things are worth note as the Thanksgiving holiday approaches: A very cool viral marketing campaign by Lands’ End. And tips to lower your carbon footprint on Thursday. Land’s End has a program that connects that old winter coat you don’t use...
by hamilton | Blog, Marketing Ideas, Marketing Trends, Social Media |
It’s rare when a small business I’m invited into is doing a good job with email marketing. The most typical reason why: “we don’t have enough email addresses to start an email marketing campaign.” You have your customers’ emails,...
by hamilton | Advertising, Effective Marketing |
For most businesses the economy, well, sucks. But that’s not all bad. Certainly not for marketing consultants. 🙂 In fact, there are three good things that normally accompany slowdowns: it shows us our weaknesses and forces us to get better; it gives us the...
by hamilton | Effective Marketing |
In 1993 Peter Steiner created this cartoon. It quickly became an icon for our understanding of the internet back then: this amazing, anonymous place where you can create whatever you want to create. Where nobody knows you’re a dog! As a marketing consultant...
by hamilton | Advertising, Effective Marketing, Search Engine Marketing, Uncategorized |
I judge the Microsoft store a success after hanging out at the grand opening of their Scottsdale store a few days ago (pics below). You can play with dozens of the latest desktops, laptops and netbooks, see every conceivable monitor, satisfy your ZuneHD lust, talk to...
by hamilton | Effective Marketing |
The amazing secret behind all those amazing secrets is this. When you see headlines like “5 Secrets to Better ________,” or “The Secret Behind ____________,” or “The Secret to Saving Money _________s Don’t Want You to Know,”...