by hamilton | People in Marketing, Social Marketing |
I guess he is since he’s the most re-tweeted person in the land. And almost 42K people following him on Twitter. And we all know who he is, sort of. But have you been to his website? I hadn’t until it dawned on me what a crowd this guy has attracted. ...
by hamilton | Blog, People in Marketing, Social Marketing |
What do you do to recharge hour creative batteries? I get a “quick fix” by finding and enjoying things that amaze me. I am constantly amazed at the beauty available on the web. And grateful to the people who create it. This video was shot by Darek...
by hamilton | Blog, Marketing Ideas, Recession-Proof Marketing |
I have an interesting perspective as a marketing consultant who works with small businesses. My clients compete in a diverse group of industries, from software and law to construction and technology. Some are feeling the full force of the economy, others had their...
by hamilton | Effective Marketing |
HE EMERGED FROM THE METRO AT THE L’ENFANT PLAZA STATION AND POSITIONED HIMSELF AGAINST A WALL BESIDE A TRASH BASKET. By most measures, he was nondescript: a youngish white man in jeans, a long-sleeved T-shirt and a Washington Nationals baseball cap. From a small...
by hamilton | Advertising, Blog, Ethics in Marketing, Pathetic Marketing |
(Update on 6-28-09 — Today Billy Mays was found dead in his Florida home. My thoughts and prayers go out to his family and friends.) You know, the guy on TV who yells at you as he sells those amazing products that are NOT AVAILABLE IN STORES! It started with...
by hamilton | Pathetic Marketing |
This, my friends, is copy that makes the head hurt: “(Company name withheld) is the premier Lean consulting company that assures a robust and sustainable implementation strategy for global corporations. (Company name withheld) accomplishes sustainable...