by hamilton | Effective Marketing |
I’m doing something new and wanted to tell you about it. Marketing 101 Online – for Small Business Owners. Free one-hour Zoom sessions that focus on getting small businesses through this crazy time we’re in and out the other side. I’ll be in conversation with...
by hamilton | Effective Marketing |
McDonald’s is giving away their new chicken sandwich free with a $15 purchase. McDonald’s is doing this; giving their heavily advertised new product away. Yeah, McDonald’s, one of the best-known companies in the world, is giving their new product away. For...
by hamilton | Effective Marketing |
I searched on “computers in 1975”, the year I went pro, going from student to cub sales guy for IBM and, to my horror, this is what I got. How long ago was that? And what does that number mean in human and computer years? How long ago? It would be another...
by hamilton | Effective Marketing |
When Tom Watson brought three companies together and struggled to form a single culture he landed on the motto: THINK. When I encountered the idea it had already built a culture that was the envy of the world at IBM, and for this ready-to-join-the-ranks young pup who...
by hamilton | Effective Marketing |
There’s a wonderful Norwegian saying, I’m told it rhymes – “Det finnes ikke dårlig vær, bare dårlig klær!” It translates to “There is no bad weather, only bad clothes!”. To which I wholeheartedly agree. But, this isn’t about Norwegians or...